HAUS

May 18, 2023
Business - Innovation - People - Product - Sustainability
We presented HAUS, a global cultural platform to unleash creativity and a new home for our community of dreamers. A place that unites creatives of multiple disciplines, identities, and backgrounds, laying its roots, going back to where it all began for us, in Marghera.

This immersive phygital space is the embodiment of the brand’s DNA, highlighting its core values through crafts, culture, and art. 

Being handmade and artisanal tradition at core and center of our way of our products, HAUS will host an Academy where skillful artisans will teach Dream Makers of the future to pursue their creativity, giving them the tools they need to preserve and nurture the art of craftsmanship. Next to the Academy, we will open the doors of Manovia, a place dedicated to product innovation, extending the lifetime of Golden items, and beyond. 

Through an Archive, a Library, and an Auditorium, HAUS will also educate people about our culture and heritage, while allowing visitors to unleash their creativity and deep dive into the Golden universe. HAUS will also feature a world-class Exhibit Area to showcase artists that are part of the brand’s community, their works, and their artistic soul. 

‘HAUS is much more than an immersive physical space. We’ve designed the building of our dreams to be a permanent home for our community of dreamers. A true celebration of craftsmanship and arts. HAUS is a place for our dialogue with culture.’ says CEO Silvio Campara, ‘People will be able to experience what HAUS is not only in Marghera but in different places around the world through unique events, immersive pop-up experiences, and many other creative activations.’ 

 

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